Vision Statement

DMF is a family company that has its basic business identity rooted in its desire and ability to meet clients needs for commercial and industrial door openings and associated services.

The Company’s focus will be upon the research and development of innovative and proprietary designs that provide solutions to meet customer requirements.

These designs will incorporate component form systems that will allow DMF’s network of Australian and international distributors to assemble the products locally.

DMF’s local assembly system will be used to develop a volume business by providing quality products at a competitive price in all our markets, within Australia and overseas.

Company Profile

DMF International Pty Ltd (formerly DMF Manufacturing Pty Ltd) has been trading in the flexible door market since 1967, when Founder & Chairman Mr Warwick Fell started in his garage, designing, manufacturing and marketing flexible doors. His sons, Stephen and Mark have continued the tradition, taking over the business in the late 90’s

Our operations now cover, not only all Australian states, but also overseas markets like New Zealand, Indonesia, Malaysia, Singapore, Philippines, Hong Kong, China, Thailand, South Korea, Vietnam, UAE and India.

Our family owned Company is based in western Sydney, NSW, where all our design and manufacture takes place in two well-equipped factories. Today DMF employs about twenty-five people, and is continuing to expand.

Over the years DMF has set benchmarks in the flexible door industry, for both Manual and Automatic Doors. DMF plans to continue its Research & Development for the years to come, to make sure that its clients get the best products and service available in the market, and at realistic pricing.
Our customers enjoy a wide choice of products, as a solution for their opening problems. This range takes care of every problem, both in terms of application & value for money…

  • Visiflex Strip Doors and Modular Strip Doors
  • Swingflex Doors
  • Traffic impact doors
  • Rapid Auto Roll Doors
  • Efaflex high speed doors for security, insulation, and fast action large doors
  • High speed fold up doors
  • Large fold up PVC doors
  • Hygienic GRP doors
  • Flexible PVC in sheet or strip
  • Floor Guides

At DMF, everyone works with an objective to improve Customer Service and achieve Total Quality in Manufacturing and Service.

Contact us if you would like us to send you a Corporate Folder and a DMF Corporate CD. Note that these brochures can also be downloaded from respective product pages on-line.

DMF Milestones

Some important dates in the life of DMF

  1. 1967DMF Manufacturing commences in the workshop of JW and DM Fell in Day Rd Cheltenham
  2. 1983DMF becomes incorporated to trade as DMF Manufacturing Pty Ltd
  3. 1996An additional factory is leased to cater for automated door manufacture
  4. 1997In February, DMF launches its first website, being the first Australian company in its marketplace to do so
  5. 1998Change of name to DMF International Pty Ltd, with a new logo and corporate image, reflecting the international trade of the company
  6. 2000J Warwick Fell (Founder and Director) retires
  7. 2008DMF commences selling Efaflex High Speed doors in Australia as trial agency
  8. 2010DMF is awarded exclusive agency of Efaflex GmbH to sell and service their products throughout territory of Australia
  9. 2012Manufacture of RL3000S door commences in China, for SE Asian market
  10. 2013DMF enters a joint venture with Prominent Access Sdn Bhd to manufacture RL3000 Rapid roll doors in Malaysia
  11. 2016
  12. J Warwick Fell, the founder of DMF passes away on 30/6/16 after long ill health
  13. 2017
  14. DMF commences a joint venture for long time partner Dorflex Aus Prod Corp in Philppines
  15. 2018 Joint founder, Doreen Mary Fell passes away 29/11/18. Her initials represent the DMF name.
  16. 2020 Full main office refurbishment is completed (during Covid-19 downturn)

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DMF InterNEWS Newsletter

InterNews is a free emailed newsletter. It is sent to all our clients and distributors by email, and contains valuable information on DMF products, new developments and sometimes DISCOUNTS and SPECIALS. If you have made contact with DMF previously, you will be included as a subscribed recipient. (to unsubscribe, simple indicate on receipt of your emailed InterNEWS)


Please contact Stephen Fell, by emailing to sales@dmf.com.au if you would like to subscribe to InterNews or access any back copy.


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